How to Grow an Online Business when You’re Single
Thank Cthulu for online business. It opens up your world from one city into a billion, from being tied to one community to being polyamorous with thousands, and it’s never been easier (or more affordable) to begin the lifelong journey of entrepreneurship than today.
To get started all you need is Squarespace ($18/month), a template (free in SS), ConvertKit ($29), and SendOwl ($15/month). What once was thousands or millions of dollars to start a business is now $62/month! Holy batballs.
But, let’s get real.
It’s not enough to have the tools, you need the RIGHT information, and encouraging mental/emotional support.
If you’re not currently sharing a domicile with someone whose farts you’ve met against your will at 1:34am then it’s pretty massive to take the business risk solo because you’ll only one source of income (so going full time becomes 3x as risky).I'm a firm believer that everyone should make their own money because a relationship is not a valid income stream. Click To Tweet
There are MAJOR advantages to doing it solo:
- Able to move to a cheaper and more exotic location without having The Talk (because fuck yeah, Costa Rica!)
- Don’t need to experience the Partner Who Doesn’t Think This is a Good Idea trauma.
- Spend all your free time working on your business guilt-free.
- Can crash at your parent’s place for extra motivation to make this shit work.
- Only have one person to provide for (and not need to plan/worry about your partner/spouse/other losing their job).
- Less drama (I would hope).
- Pick and choose the friends who you talk to about your business and form strong relationships with fellow online bosses (vs doing date night).
The strategy for growing your business will single is:
- Maintain your main income stream (9-5, services, products, etc) till you can save enough to transition to your next phase.
- Reduce costs (move to a cheaper country with strong wifi, crash with parents, buy the cheaper toilet paper, etc) till your business is mostly profit.
- Get strategic about your marketing and business so you can decrease the risk and increase your stability like woah.
- Make irreaplaceable friendships that support you and keep you moving forward.
The free time you have right now allows you for more connection and friendships that will in the long-run profit you and your business.Your friendships are your biggest asset (or liabilty) in your business' evolution. Click To Tweet
How to make sure you have the right friends onboard in your business:
- They show up when they say they will.
- They listen when you’re sharing your struggles.
- They don’t minimize your hardships but do bring it around to solutions at the end.
- They feel comfy sharing and expressing what’s going on with them.
- They don’t steal/use your business ideas without talking about it first with you. **Slight caveat here: friends start to talk like each other over time (SCIENCE) so if looks like your friend’s brain has unintentionally absorbed and is using your wording. Let that shit go and find some new synonyms.**
- They inspire you and you feel great about talking with them.
- They’re trust-worthy in their actions.
- They’re your cheerleader when self-doubt knocks.